Model and fashion icon Hailey Bieber is the creative partner and new face of Vogue Eyewear, co-designing the brand’s new collection.

Spontaneous, natural, and always in touch with what makes her feel good, Hailey Bieber plays with earthy tones and colors, choosing eye-catching shapes and fine metal for her collection to frame every facet of her personality in eight signature looks.

Shot in a stunning villa, the mood of the campaign is fashion-focused, fun, and glam.  Each image reveals Hailey’s most authentic, multi-faceted sides, allowing us to see the world from her point of view, thanks to a carefree, natural and always fashionable style.

“Vogue Eyewear is known for having unique styles for everyone. I believe eyewear is an accessory that can elevate your look. With this collaboration, we focused on designing options that could fit with any style,” commented Hailey Bieber

Each Hailey Bieber X Vogue Eyewear frame comes with a dedicated logo on the temple, as well as a custom-made carry pouch.